Personalisation- the new ingredient in BFSI Marketing
Blog: NASSCOM Official Blog
The BFSI space is undergoing a digital transformation. Its becoming eminently clear that mobile and e-channels will drive the next wave of banking. Linked to this transformation seems to be two dominant themes that are hogging the CXO mindshare. For one, BFSI players have recognized the need to make their digital assets much more transaction […]
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