Marketing Manager
Blog: iDatix Blog
Description:
DocuPhase is looking for an experienced, results-oriented Marketing Director to join our team. This Marketing Director will have a proven ability to develop and execute an effective online and offline marketing plan. DocuPhase develops Robotic Accounting Automation and we have a proven ability to deliver overwhelming value to our clients.
You will develop and implement our go to market strategy- communicating our unique vision, positioning and value to prospects. Your insights and experience will drive results with our target audience and deliver qualified opportunity to our Sales Team.
This role requires an insatiable appetite to drive marketing by the numbers. Marketing’s primary focus is to drive and continually improve the quality and quantity of sales opportunities. Branding and positioning are secondary to driving sales opportunities.
You will work with our other functional teams to continually stay ahead of the competition through research and competitive evaluation ensuring that our offering is relevant and compelling.
This position reports to the Executive Vice President of Sales and Marketing
Responsibilities:
- Develop and execute DocuPhase’s Strategic Marketing Plan
- Lead the marketing team to execute data driven marketing programs focused on quantitative results
- Execute website conversion optimization and Search optimization
- Create and update presentations, sales tools, collateral and website
- Decide on and execute event based marketing such as Trade Shows and Industry Events
- Manage the production of marketing videos
- Manage product launches
- Manage the production of marketing content for all product and service offerings
- Manage the production of use-case and product white papers
- Maintain current competitive intelligence
- Give input to product management on product enhancements
- Provide Marketing Performance Reports to Executive Management
- Fully engage with Sales Leadership to ensure accountability between teams
Key Qualifications and Requirements:
- Self-motivated contributor who passionately drives and achieves results
- Bachelor’s degree
- 3+ years of online and offline software marketing experience
- Detail oriented and “by the numbers” marketer
- Proven ability to positively impact sales
- Demonstrable experience in developing and executing marketing plans that produce the expected results
- Excellent verbal and written communication skills
- Quickly synthesize interdepartmental, client and competitive input/analysis to ensure competitive advantage
- Strong and confident presentation skills
Compensation
DocuPhase offers a world class compensation program including benefits, competitive base, performance compensation and bonuses
Benefits:
- Paid Vacation
- Paid Holidays
- Health Insurance
- Dental Insurance
Want to join our team?
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