Blog Posts Business Management

How to Address The Challenges With Chasing Overseas Buyers: A Retail Perspective

Blog: NASSCOM Official Blog

Expanding sales beyond the local borders and targeting an international audience offers a great opportunity for retailers. However, it is quite challenging to predict the user behavior when sales expand beyond local borders. Here are some of the major challenges in this space and the possible solutions to address them. Regional cultures, online purchasing patterns, […]

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