Four Imperatives for Service Organizations Looking for a Competitive Advantage
Blog: Enfocus Solutions Blog
“In this Age of the Customer, the only sustainable competitive advantage is knowledge of and engagement with customers.” – David M. Cooperstein, “Competitive Strategy In The Age Of The Customer,” October 10, 2013. According to Forrester Research, the Age of Information is over and we are now firmly in the Age of the Customer, a […]
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