Your Copywriting Impacts User Experience More Than You’d Think
Blog: Forrester BPM Center of Excellence
As an analyst researching user experience (UX), I’ve recently been conducting UX reviews of many banks’ mobile banking apps for an upcoming report. And I’ve been struck by how many of them contain poorly written content. Copywriting matters. Now, do you feel like skipping the rest of this blog post because this seems so basic? […]
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