Each year APQC surveys process professionals to understand their priorities and challenges for the upcoming year. For at least the past three years, the top three priorities and challenges have remained the same – process management, continuous improvement, data and measurement. Do you think 2025 will be the year we see a shift, or do you think they’ll stay the same for another year? This blog recaps what I’ve heard throughout 2024 and covers my thoughts for the year ahead.