Why Enterprises Need to Embrace App Culture
Thu, 09 Oct 2014 08:49:00 GMT-05:00
Every day you turn to your technology
devices to make your life simpler. Your smartphone is full of apps
that help you get to work, organize your day, take your documents
everywhere you go, keep you in constant touch, and ensure you are
up-to-date with almost anything you need. If you don’t have an app
to do something, there’s always someone there to remind you,
“there’s an app for that.” With the advent of cloud technology,
those apps have spread even farther allowing us to constantly take
these apps with us no matter where we are or what device we are on.
They’re an integral part of our personal life, so why aren’t they
part of our business lives?
Enterprise businesses need the ease
of apps as much as we do personally, but instead most are living
with rigid, manual, slow and costly processes that are incapable of
delivering apps and services to users efficiently, and when they
need them. Why?
The enterprise application world is
more disjointed than the consumer apps running our mobiles. Just
think, how many times have you been on-boarded to a new job and
there was actually an app to streamline the process? Usually you
spend days filling out forms, sending them to the HR manager, IT
manager and operations department, bogging down multiple departments
with tickets. If you’re lucky, it takes a week or more for you to
have the permissions you need to do your job.
What if instead there was an app for
downloading new and needed enterprise software instead of calling IT
and logging a ticket? Imagine, as a new employee, you are now able
to visit an app catalog or store, choose your apps, and with proper
security, those apps are made available to you right then and there.
The technology exists – all we need to do is to apply it to the
That’s why organizations have started
looking for intermediaries that can manage it for them. We call
these intermediaries Cloud
Service Brokers and they help organizations to discover,
deliver, consume and maintain the cloud services. A broker can be a
system integrator providing a service for many organizations, or a
department within a large organization provisioning services and
apps for employees and other departments. By utilizing Cloud Service
Brokers, enterprises can provide a one-stop-shop for their employees
or customers, allowing them to select apps from a market place and
delivering it within minutes, dramatically improving customer
satisfaction and employee productivity.