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What to expect in cloud telephony in 2020?

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What to Expect in Cloud Telephony Technology 2020?

Businesses nowadays are curating innovative methods to create a superior customer experience. Cloud telephony is one such technology that can revolutionize the way a company and customer interacts. With the rapid change in the market trends, one can also witness a change in consumer behavior perspective. Therefore, to offer a seamless and happy customer experience, implementation of cloud telephony solutions will retrieve effective outcomes. But before that it is vital to understand what it is and how it works.

What is Cloud Telephony?

A cloud telephony is an advanced technology that allows to connect various communication devices and software applications on a single platform. That platform is known as a hosted service which is offered by a service provider. The extraordinary feature of this technology is that it does not require any “on-premise devices, as in no CAPEX requirements. It can simply be configured on any device through a quick plug and play method via CRM integration. Also, the uniqueness of this technology is that you can get it installed in your existing CRM tool, meaning you do not need to switch to a new tool. It only makes your existing tool faster and smarter. 

Benefits of Using Cloud Telephony

Inclination of Companies towards creating a superior impact has pulled them more towards data analytics, real-time analytics, remote access, automation, AI and Machine Learning. Thus, every business can outperform with their services to excel in creating a cost-effective solution that will serve them in the longer run. 

How various Industries are leveraging Cloud Telephony in Curating Unique Experiences?

Adoption of cloud telephony into multiple industrial verticals has proved beneficial in terms of creating a smooth customer engagement platform. Industry verticals like Education, E-commerce, BFSI, Logistics, Hospitality and more have implemented cloud based solutions and the outcome is magnificent. 

Education industry is applying cloud telephony in getting quality prospects for admission and counselling. The complete process was conducted through smart solutions like Click to call and Cloud contact center. 

E-commerce industry is using cloud telephony through cloud contact center and SMS software to serve their customers needs faster. Also, offered instant resolvement of queries by adding multi-level IVR system. It is a way of automating the communication process where a carefully curated multiple sub-menu is added through a human-like voice & it saves time as well.

BFSI industry is offering a secured line of communication between its customers and the relationship managers through Click to Call and Cloud Contact center with Number Masking and IVR system. This simplifies the process of communicating with the customers while maintaining data security as well.

Logistics industry has been embracing smart technology by incorporating solutions like inbound and outbound contact center with multi-level IVR system. It allows the customers to get their queries resolved quickly.  

Thus, reinventing your customer communication experience will improve efficiency in serving your customers better.

The post What to expect in cloud telephony in 2020? appeared first on NASSCOM Community |The Official Community of Indian IT Industry.

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