Blog Posts Process Management

Welcome to the B2B Marketing Renaissance

Blog: Forrester BPM Center of Excellence

A long time ago, Peter Drucker, a man who BusinessWeek once called the father of business management, wrote:   Even though this was written a long time ago, it was still a few years before I embarked on my long career as a B2B marketer. I can attest that for most of that long career, I […]

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