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We Should Chat About WeChat And Why Facebook Wants In

Blog: Forrester BPM Center of Excellence

For years, I’ve maintained that Mark Zuckerberg, CEO of Facebook Inc., has had his eye on a singular goal: becoming the global version of China’s WeChat. WeChat is China’s most popular messaging app with 1 billion monthly users. China’s population is 1.4 billion people, which means approximately 2 in 3 Chinese are on WeChat. But WeChat […]

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