Blog Posts Process Management

Voice Assistants Cannot Answer All Your Questions

Blog: Forrester BPM Center of Excellence

Let’s be honest: there is a lot of hype around voice assistants (or as we call them at Forrester, Intelligent Agents (IAs)). Marketers, agencies, and vendors alike are all excited about this potential voice search future. But have you ever had a voice search experience with an IA like the cartoon below? We wanted to […]

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