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Blog Posts Process Management Service Oriented Architecture (SOA)
Contributed on July 20, 2023
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The Future of Retail Service: How MuleSoft Enables Customer Engagement Beyond the Call Center

Blog: BPM Blog Avio Consulting

Lady in a red shirt with a headset on in front of computer screen

In today’s retail landscape, customer service is more crucial than ever. As retailers strive to retain existing customers, they must focus on engaging with them on their own terms. This means dialing up the volume on digital channels like video, text, and chat, and making sure customers get consistent and connected service no matter which channel they choose to engage with. 

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