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The Future Of Account-Based Selling Technology

Blog: Forrester BPM Center of Excellence

(Part two of a two-part series) In part one of this series, Account-Based Selling Technologies: What You Need To Know, Anne Slough defined account-based selling (ABS) technologies and the business value that users can expect from these solutions. When properly selected, deployed, and adopted, these solutions deepen the understanding of key accounts, allowing sellers to […]

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