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SEO: The Job Creator For 2020 And Ahead

Blog: NASSCOM Official Blog

It is no surprise that the usage of the internet has skyrocketed during the pandemic. Our lives have been upended and we are slowly adapting to the new normal. It doesn’t only comprise masks and sanitisers but a whole lot more! Meetings, movies, games, calls, financial transfers, shopping – you name it and it’s gone digital. Anything you may need is available at the click of a finger.

At such a time, the usage of Search Engine Optimization (or SEO) has become crucial. All brands, personalities, institutions and companies are working towards organic traffic growth through SEO.

Why is it important though?

Should you join the bandwagon?

How can this growing trend be utilised to your advantage?

We will cover all this and more in this article. So keep reading.

What is SEO?

For those of you who are relatively new to the topic, Search Engine Optimization increases the traffic to your website or page. This is done through optimising your website’s ranking on any search engine. According to a study published by Microsoft, SEO is the most important hard skill for a marketer in 2020.

The growth of SEO

Over the past few years, SEO has seen tremendous growth. Some of the statistics that have been released by various publications are jaw-dropping and eye-opening. Let us take you through them.

But after giving you these unmissable figures, you may want to ask – how is this helpful to me?

Well, no doubt SEO is not the next big thing, but the CURRENT big thing. If you haven’t gone digital yet, we don’t understand what is stopping you.

By going digital, we don’t only mean starting a business right away. It implies harnessing the opportunity that the internet offers. From getting hired to working with great companies, you can use SEO to get job opportunities like never before.

How can SEO generate job opportunities?

There are many answers to this question. Here are a few:

Learning SEO can be a long-term plan. With offline jobs on-hold, there is a steep rise in digital jobs. This could be the alternate career option, your regular income method. Trust us, this isn’t a phase. Digital is the way and it’s here to stay!

By Mr. Vikram Kumar, Co-Founder and Managing Director, SRV Media Pvt. Ltd.

The post SEO: The Job Creator For 2020 And Ahead appeared first on NASSCOM Community |The Official Community of Indian IT Industry.

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