Revlon’s Cautionary Tale: The Changing Nature Of Influencer Marketing
Blog: Forrester BPM Center of Excellence
A Giant In Trouble: Revlon Considers A Sale Cosmetic giant Revlon is exploring the sale of all or some of its business amid lackluster sales and a crushing debt of $3 billion. The iconic company’s 2016 acquisition of brand Elizabeth Arden apparently isn’t rescuing it from the Sephora and DTCs of the world. Revlon’s tale […]
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