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New Forrester Wave Examines Customer Feedback Management Technology

Blog: Forrester BPM Center of Excellence

Fully 69% of global voice-of-the-customer (VoC) and CX measurement leaders use a customer feedback management (CFM) tool, according Forrester’s 2022 global study of these leaders. That’s about the same number as the 70% who told us that their organization believes that the VoC/CX program is vital to its continued success. And yet, VoC and CX […]

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