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New Forrester State Of Account-Based Marketing Survey Reveals How ABM Budgets Are Shifting

Blog: Forrester BPM Center of Excellence

Forrester’s latest State Of ABM survey for 2022 has just been released, providing new insights into the current state of the account-based marketing (ABM) landscape. This study is conducted every 1–2 years, and this is the first since the effects of the pandemic have started to stabilize, with B2B marketing starting to resemble something closer […]

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