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New Data: Ads On Netflix And Disney+ Will Pay Off

Blog: Forrester BPM Center of Excellence

Yes, ads are coming to both Netflix and Disney+. Facing its first subscriber drop in more than a decade, Netflix teed up its plan for an ad-supported tier that could launch by the end of this year — sooner than originally implied on the company’s most recent earnings call. Rival Disney+, however, not only beat […]

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