Blog Posts Process Management

Modern Retail Planning Anticipates Customer Intentions

Blog: Forrester BPM Center of Excellence

Don’t just satisfy customers, anticipate their every desire! One of our retail clients told me “No one rewards you for merely satisfying customer demand. These days you need to be three steps ahead.” “you must embed superior retail planing,  to anticipate their whims and desires!” Finger in the air techniques used to do the trick. […]

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