Measuring digital skilling effectiveness – Are we tracking the right metrics?
Blog: NASSCOM Official Blog
The issues around measuring the impact of training remain unaddressed, especially in the area of digital skilling. However, metrics being tracked are changing constantly. Organisations are realising the need to revamp their skilling evaluation models and adopt metrics that could link digital skilling efforts with tangible employee and business-focused outcomes, along with conventional training measures. As peer learning, social learning and self-paced learning gain ground, the traditional metrics are not considered relevant (even though many companies continue to track them). A gap in skills that are in demand means that business outcomes are being affected by the way the skilling story is unfolding. The availability of skilled talent provides competitive edge to organizations. Hence, the way the impact of digital skilling efforts is tracked has to mirror business needs and business outcomes. Due to investment size or its strategic nature, measuring digital skill development seems to be entering business strategy discussions.
Organisations continue to measure investment in terms of investment of time, budget, and resources. However, to provide a holistic view of the effectiveness of their digital skilling interventions, organisations must track inputs, and measure both output and long-term impact of their digital skilling initiatives for gauging the overall effectiveness.
The following are some findings from the NASSCOM Future Skills survey 2019:
- 21 percent organisations track investment that goes into digital skilling initiatives
- 17 percent organisations measure output against investment
- 35 percent organisations track impact metrics
- 24 percent organisations do not track any of the above three input, output, or impact metrics
Interestingly, some outcome-oriented impact metrics, currently being tracked by organisations, include employees working in technologies that they have been skilled on; open positions filled internally after skilling; and percentage increase in employee utilisation after skilling amongst others. Read our full report Future Skilling for the Digital Economy for a detailed list of metrics that organisations are tracking.
Reviewing these metrics periodically is also equally important. About 76 percent organisations regularly track and report the metrics for measuring the effectiveness of their digital skilling initiatives either monthly, quarterly, or annually.
Read full report: Future Skilling for the Digital Economy