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Magento Acquisition Finally Moves Adobe “Beyond Marketing”, But It’s Just The First Step

Blog: Forrester BPM Center of Excellence

Monday, Adobe announced their $ 1.68B acquisition of Magento. By adding eCommerce capabilities, Adobe is better able to compete with SAP Hybris, Salesforce and Oracle. Why Magento? A number of commerce-centric offerings exist on the market… but none of them are like Magento. Magento has not only shown demonstrable growth, but they also boast a vibrant community of developers and customers and […]

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