It’s Time For CMOs To Pay More Attention To Employees
Blog: Forrester BPM Center of Excellence
CMOs are fully aware of the importance of customer data. The employee data tsunami is less obvious though. Expect the lines between employee and customer experiences to blur. CMOs often own external communication, while Chief Human Resource Officers (CHROs) own internal communication. However, they share some of the same goals: to acquire, engage, develop, and […]
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