Insights, Analytics, And The Myth Of The Magician’s Reveal
Blog: Forrester BPM Center of Excellence
When it comes to kicking off (or growing) an analytics initiative, there’s an obstacle right out of the gate. It’s building the business case — the effort of persuading budget holders and other stakeholders that an investment in analytics will yield positive outcomes, which really means asking: For investment, not budget. For commitment, not approval. […]
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