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Forrester’s Latest Infographic: Consumers Don’t Believe the Chatbot Hype

Blog: Forrester BPM Center of Excellence

Consumers really don’t like your chatbot. It’s not exactly a relationship built to last – a few clicks here, a few sentences there – but Forrester Analytics shows us very clearly that, to consumers, your chatbot isn’t exactly “swipe right” material. That’s unfortunate, because using a chatbot for customer service can be incredibly effective when […]

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