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Evolving beyond data-driven – why being Analytics-Driven is the next evolutionary step

Blog: Oracle BPM

Many businesses proclaim, “We are a data-driven business” or “We make our decisions using data. “But what does it really mean to be data-driven? Why is being Analytics-Driven the next step for businesses? In order to truly thrive in a modern analytics-driven culture, businesses need to evolve beyond just being data-driven and embrace modern analytics techniques like artificial intelligence and machine learning (AI/ML).

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