Disconnected Messaging Breeds Mistrust
Blog: Forrester BPM Center of Excellence
This blog post is a brief overview of the B2B Summit North America 2024 session, “Building A Connected Messaging Team That Drives Aligned Organizational Value,” where VP, Principal Analysts Barry Vasudevan and Ian Bruce will discuss the current state of B2B messaging, companies that get it right, and how to build your connected messaging team.
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