Better Together: A Security And Marketing Team-Up Can Fight Fraudsters Across Multiple Threat Vectors
Blog: Forrester BPM Center of Excellence
Marketers lose billions of dollars to fraud every year, and advertising fraud is often viewed as a cost of doing business. But it shouldn’t be! Today, organizations face a diversifying fraud landscape including attacks in the white space between marketing and security. If they don’t collaborate against these types of attacks, fraudsters can easily slip […]
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