Blog Posts Process Management

B2B Martech In COVID Times

Blog: Forrester BPM Center of Excellence

A few weeks ago, I teamed up with some treasured colleagues to discuss the marketing technology landscape in a conversational webinar: Steve Casey, who joins me in covering B2B marketing technology, and our compatriots Joe Stanhope and Rusty Warner, who cover B2C marketing technology, engaged in a spirited (‘cause we don’t always agree) conversation about […]

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