Another CMP Gets Swallowed Up (Percolate, By Seismic), And What It Means To You
Blog: Forrester BPM Center of Excellence
Sales enablement automation (SEA) vendor Seismic announced its acquisition of content marketing platform (CMP) Percolate yesterday at its annual customer event, SeismicShift. The San Diego-based unicorn adds 50 engineers to the business, increases its presence in New York City and expands its footprints in Denver and San Francisco. The acquisition improves Seismic’s position with marketers, […]
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