A Digital Experience Agency By Any Other Name Would Smell As Sweet
Blog: Forrester BPM Center of Excellence
With apologies to Juliet and to Will, let me ask, “What’s in a name? That which we call a rose by any other name would smell as sweet.” Romeo and Juliet (II, ii, 1-2) Juliet meant that it didn’t matter that Romeo was from a family enemy, the Montagues; she loved him, anyway. For years, […]
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