A Content Strategy Tale – Good Bridges Make Good Neighbors
Blog: Forrester BPM Center of Excellence
I recently published a report on content. This time, however, technology does not take center stage. It’s an ingredient for sure, but instead a new operational paradigm steals the spotlight. The main reason: change management – the intersection of org. structure and culture — is the biggest barrier to success in digital experience initiatives (see the 2019 State of DX report). This is especially true if you […]
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