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Win The Trust Of Your LGBTQ+ Millennial Target

Blog: Forrester BPM Center of Excellence

Brands, you’ve got work to do with LGBTQ+ millennials who, as it turns out, have trust issues with you. The data is hot off the presses from Forrester’s 2021 Consumer Technographics® Benchmark – a survey of close to 200,000 global online adults. Given its Pride Month, I was extra eager to compare US consumers who […]

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