Who’s Who in an Organizational Change? AIM’s CAST of Characters
Blog: IMA Blog
In the implementation of an organizational change, everyone has a role. In fact, many people have more than one role. Gaining clarity around roles and responsibilities is a basic but critical step for implementation success.
Don Harrison, founder of the Accelerating Implementation Methodology (AIM) likes to call the Who’s Who of organizational change a CAST of characters. The four roles of Champions, Agents, Sponsors and Targets each has a distinct job to do in implementing change projects:
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