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What The Justice Department’s Lawsuit Against Google Means For Marketers

Blog: Forrester BPM Center of Excellence

Yesterday, the Justice Department and eight states sued Google, accusing the company of illegally abusing its monopoly on the technology that powers online advertising. According to the Department’s complaint, Google’s dominance enables the company to take at least $0.30 of every dollar spent using Google’s advertising technology. The Department is seeking to unlock competition within […]

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