Blog Posts Process Management

Two Questions to Ask Yourself About Your COVID-19 Messaging

Blog: Forrester BPM Center of Excellence

As B2B analysts, we’ve been asking ourselves whether organizations have been responding to this health crisis in a way that is truly helpful to their customers.  Our upcoming report “Messaging In The Time Of COVID-19,” which details our findings after reviewing 60 B2B websites and social accounts across 12 industries seeks to answer that question. […]

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