Two Customers, Many Benefits from Connected Intelligence
Blog: The Tibco Blog
JetBlue Soars with Connected Intelligence
“We think of ourselves as the most caring travel provider in the world,” says JetBlue Director of Shared Development Services Andi Azzolina. “Our mission of humanity, and an amazing customer experience, will always be delivered through our 21,000 crew members. We’re always trying to offer the most seamless, easy, and pleasant travel experience possible. A few years back, we had silos of data, a lot of point-to-point integration, and no single source of truth. It was very hard for analysts and others to gather the data they needed to do their jobs.”
Learn about JetBlue’s journey to connected intelligence that brought proactive problem-solving, optimized customer experience, and much more.
AA Ireland Transforms Itself and Insures Predictable Success
“In each of the last five years, the industry lost a quarter billion in motor insurance,” says Colm Carey, AA Ireland’s chief analytics officer. “So, there’s a huge push for new data, models, ways to segment and pick profitable customer types—and get a lot more sophisticated. We wanted to step away from industry standard software and go with something that was powerful and future-proof. With TIBCO, there were a lot of opportunities around fraud and customer value. Those are extremely difficult to calculate in live environments. TIBCO was the only provider that could, at the same time, optimize pricing, provide a deep understanding of customer types and value, and prevent fraud.”
Learn about some of the benefits AA Ireland has secured―including real-time predictability, and empowered and connected users across departments―using its TIBCO Connected Intelligence Platform.
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