Blog Posts Process Management

The State Of Privacy In Asia Pacific: A Wake-Up Call For Marketers

Blog: Forrester BPM Center of Excellence

Marketers in Asia Pacific (APAC) are aware of the importance of privacy, but their consumer data privacy practices are still immature across strategy, process, people, and tools. This exposes brands in APAC to the risk of failing customer expectations and losing trust from the rising number of privacy-conscious consumers. My latest report The State Of […]

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