The Data Digest: The Holiday Email Invasion, No Personal Touch At the Holidays? How Cold!
Blog: Forrester BPM Center of Excellence
Last week was a massive week for marketers. Black Friday 2017 hit record numbers: Not only did shoppers start early, they began clicking at a rate of 2,800 orders per minute, spending $1 million per minute at the peak of Black Friday. Research shows that email is a major driver to get consumers’ attention during […]