Spotify Adds Megaphone To A Long List Of Podcast Acquisitions
Blog: Forrester BPM Center of Excellence
Yet another big move today in the podcast space as Spotify acquired Megaphone for its podcast advertising technology. The acquisition for $235 million continues Spotify’s 3-year buying spree in the podcast market, and further solidifies Spotify’s dominant position here. Spotify adds Megaphone to bolster monetization of its podcast content In addition to giving Spotify’s web […]
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