Sales Engagement Vendors Are Ready To Meet The Moment
Blog: Forrester BPM Center of Excellence
The events of 2020 have cemented the digitization of the B2B buying and selling process — and sales engagement (SE) vendors are well prepared to help businesses meet this moment. As sellers face an extended remote selling environment, larger buying teams, slower decision cycles, and a host of other challenges, companies of all shapes and sizes will need to arm their selling teams with SE and other foundational tools. In the past 16 months, SE vendors have raised over $250 million in venture investment, with $62 million of […]
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