Process Mining Café, Part III: Customer Journey Mining
Our next Process Mining Café is going to be all about customer journeys! Make sure to tune in at fluxicon.com/cafe on Wednesday 20 January, at 16:00 CET (no registration required) to join us. On this site, you can watch our café session live stream, and talk with us and other process mining afficionados in our exclusive café chatroom.
Analyzing Customer Journeys with Process Mining
This time, Daisy Wain from GOV.UK and our very own Rudi Niks will be joining us in the café. We will talk about why customer journey processes are often more complex than, for example, administrative processes. To analyze them successfully, it is important that you formulate concrete questions and filter down the data to the subset that relates to your question.
Rudi is no stranger to customer journey analysis, as you may remember from his workshop at Process Mining Camp 2018. He will walk us through the challenges that you can expect when embarking on a customer journey analysis with process mining. Daisy is a Senior Performance Analyst at the Government Digital Service in the U.K. She will share her experiences from mapping the “Start a Business” Journey on GOV.UK.
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See you all in the Process Mining Café next week!