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Practice proactive communications using customer insights

Blog: OpenText

We’ve been discussing communication requirements that reflect a new business reality after years of pandemic-related upheaval. Is your company maximizing the value of first party data to improve customer journeys? Customer Data Platforms (CDPs) are an essential element in modern marketing to enable deeper personalization with relevant offers, targeted communications and better experiences. What does …

The post Practice proactive communications using customer insights appeared first on OpenText Blogs.

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