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Post-Pandemic In-Store Shopping: Consumers Reconsider The Value Of The Store

Blog: Forrester BPM Center of Excellence

When the COVID-19 pandemic forced stores to close, online commerce pulled ahead at the fastest rate since 2002. By May 2020, more than six in 10 US online adults reported making an online transaction, such as purchasing groceries or ordering restaurant delivery, for the first time. As retailers reopen their brick-and-mortar spaces, consumers have even […]

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