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Peacock Launch Puts User Experience At The Center Of The Streaming Wars

Blog: Forrester BPM Center of Excellence

NBCUniversal’s entrant in the streaming wars, Peacock, launched this past week, offering a full library of the network’s current season, original shows, and archival “must-see TV” programs, including “30 Rock,” “Parks and Recreation,” and “Saturday Night Live.” The network opted to follow FOX and ViacomCBS with an advertising-supported model to differentiate from the subscription model […]

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