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Overcoming digital difficulty #5: No owner

Blog: The Digital Enterprise

“Only the guy who isn’t rowing has time to rock the boat” (Satre). Digital transformations involve every function in the organisation. In turn this requires the entire leadership to row in unison. But if everyone owns digital then no-one is leading. Finding an effective leader is perhaps the biggest challenge for firms wanting to digitise.  This is the 5th post in a series building on 10 reasons why digital transformations are difficult. So how can ownership be established? Here are a few principles that work:

In summary, everyone needs to row the digital boat. But one leader needs to steer it. 

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