On the Radar: Redbooth
Redbooth provides a team-focused content collaboration and task management suite, and an on-premise peer-to-peer file sync and share platform. Its combined offering is born of the merger of AeroFS with Redbooth (and the amalgamation of some of the former’s Amium product capabilities into the Redbooth suite).
Previously a standalone collaboration / project management vendor, in September 2017 Redbooth merged with EFSS / collaboration vendor AeroFS (which MWD Advisors covered in a 2016 On the radar report). The combined company is led by AeroFS CEO, Yuri Sagalov, and is headquartered in the former AeroFS offices in Palo Alto, CA.
What does it do?
AeroFS spent its first few years focusing solely on the on-premise file sync and share market with the product that shared its name. In 2016, the company expanded to cover more of an integrated EFSS / collaboration / team messaging footprint with the cloud-based Amium offering. During this period Redbooth (formerly Teambox) was also providing team collaboration and communication tools (for task and project management, etc.). In September 2017, Redbooth and Aero FS announced that they were merging, under the Redbooth banner, and would consolidate the two companies’ offerings to provide a unified file-centric collaboration and project management experience. The combined former product set will initially go forward as follows, although Redbooth has stated that it’s working towards the development of a consolidated collaboration platform.
Redbooth’s simple project management tools provide template based task management for teams. It supports workspaces to separate projects by client, department, project, etc.; file sharing; built-in Zoom HD Meetings video conferencing; commenting and @mention notifications; productivity reports; visual timelines; and organisation by hashtag to group work according to themes.
Redbooth’s tools are cloud-based and hosted on AWS (data-at-rest is stored in Amazon S3 and AWS RDS MySQL database inside a Virtual Private Cloud), leveraging AWS’ security and compliance features such as ISO 27001 compliance, PCI DSS Level 1 certification and multiple SAS70 Type II audits.
The Amium content collaboration / file sync and share tool (built the on AeroFS platform) shared many functional and aspirational similarities with the core Redbooth product, and so the new combined company has taken the decision to close Amium as a standalone service on 15 December 2017, merging and integrating key functionality into Redbooth, and offering existing Amium customers migration support.
Amium boasted offline file synchronisation, in-context discussions and alerts around files; version history tied to the conversation around each file (so collaborating users can easily look through a thread to see what changes were made, by whom, and what the discussion was that led up to the change); and the ability for editing tools to open up a file from within a conversation thread. Although Redbooth (the company) hasn’t confirmed the features that will be ported over to augment Redbooth tools’ functionality, it’s indicated that file collaboration features are “likely to come first”.
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