I'm not going to try to compete with Sandy's wall-to-wall coverage of this event. Mine will be more impressionistic.

Simon Hayward keynote. Gartner likes to sell futures on technology. It's what they do. Simon has a chart of the value realization from BPM over time, with 3 curves. Today the "productivity" curve is highest. In 2012 (safely over the horizon) the "visibility" curve overtakes it. In 2017 (I'll be dead by then) the "innovation" curve reigns supreme. After that, I don't know, maybe global warming wipes out the earth. Does this kind of chart really advance the ball?

An interesting difference between the Gartner and Brainstorm BPM conference is that at Gartner the keynoters assume and universally assert that if you're not going through the whole model-design-deploy-execute-monitor-analyze-optimize thing you're not really doing BPM. At Brainstorm the keynoting class generally advances the notion that BPM ends with modeling and "process thinking"... although the vendors who sponsor the thing really wish they would stop saying that. I like the Gartner approach, but which one is addressing the "real" BPM marketplace?