NASSCOM Insights Newsletter July 2020

Blog: NASSCOM Official Blog

The latest in technology thought leadership and insights from NASSCOM

Latest Research

NASSCOM Riding the Storm – Towards the Giant India SaaS Opportunity

“NASSCOM Riding the Storm – Towards the Giant India SaaS Opportunity” underlines the opportunity and whitespaces for the growing Indian SaaS industry. For the first time ever, key stakeholders in the Indian SaaS ecosystem have collaborated to create this research study…

Implications of AI on the Indian Economy

AI’s transformational potential stems from its ability to lend itself to diverse range of applications across a range of sectors. The study is based on the understanding that the implications of AI can be best understood by viewing AI as a General Purpose Technology (GPT). AI as a GPT implies that AI led innovations will be reflected not only as direct contribution in any given sector, but also inspire complementary innovations and spill over benefits across the economy…

Navigating COVID- Indian Tech Sector Benchmarks and Way Forward

During the COVID-19 crisis, the synchronized effort of the entire Indian technology industry in ensuring business continuity has been exemplary. Despite initial setbacks, organizations pushed boundaries to adapt to remote working almost overnight. What is even more phenomenal is the ease with which the employees transitioned to a virtual workplace leading to productivity levels that defied employer expectations in many cases…

Research Writes

#India #Digital Payments 2020 – Launching the First Adoption Index – Time is Now!

India’s Digital Payments journey, which began in the early 2000s, has been nothing short of spectacular! Going from 3% of all cash and non-cash payments in 2005 to an estimated 58% by 2025, the phenomenal growth shown by digital payment modes* is extremely significant…Read More

#RetailTech: AI use case landscape in retail – Guide to start your AI journey

Globally, retail organisations are at varying levels of AI adoption across the value chain segments. Very often, enterprises that are starting their AI journey, quickly jump to an assumed end state and start working on a use case without completely understanding feasibility and/or resultant benefits… Read More

“Pivot”: The New Buzzword for Start-ups in COVID-19

Pivoting is a new way forwards for Indian start-ups in this current pandemic. Recent NASSCOM start-up pulse survey also highlighted how start-up are brainstorming around to find new opportunities by pivoting / business model change / strategy change etc. As per the survey, 54% start-ups seeking new opportunities to pivot… Read More

India SaaS Market Landscape

To understand the SaaS in-depth market and opportunity, NASSCOM recently released its first ever report on SaaS titled “Riding the Storm: Towards the Giant India SaaS Opportunity”. Report underlines the opportunity and whitespaces for the growing Indian SaaS industry. For the first time ever, key stakeholders in the Indian SaaS ecosystem have collaborated to create this research study. The report also highlights how India can become the global hub for SaaS and can tap the huge addressable opportunity by strengthening it ecosystem… [Read More]