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More SMMS Features, More Problems? It Doesn’t Have To Be That Way.

Blog: Forrester BPM Center of Excellence

Does technology buying ever get easier? With regards to social media management solution (SMMS) technology, the answer varies. This remains the case because of a sequence that often starts with algorithm changes. These changes cause, Algorithm Armageddon, my affectionate reference to the frenzied state of chaos marketers find themselves in when social networks change their […]

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