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IDG survey: how marketing services firms are meeting communications challenges

Blog: OpenText

Independent research firm IDG has published a white paper based on surveys of ad agency executives. Entitled “Meeting the Challenges of Marketing Communications Delivery,” it provides insights into how the ad business is evolving their infrastructure to meet customer communication requirements. Where the industry is going What are these industry experts putting their focus into …

The post IDG survey: how marketing services firms are meeting communications challenges appeared first on OpenText Blogs.

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